Yoti blog
Stories and insights from the world of digital identity
Articles
Jul 19, 2023
UK games industry publishes new guidelines for Loot Boxes
Loot Boxes, found in certain video games, give players the opportunity to receive random items. They can be purchased with real or virtual money or through gameplay. Loot Boxes are a lucky dip; the player doesn’t know what item they will receive. They might unlock new levels or give the players access to special characters, equipment and weapons. Loot Boxes can add an element of excitement to the game. But concerns have been raised that the very nature of receiving a surprise item can be addictive. That Loot Boxes could encourage and be a pathway to problem gambling. Following these
Articles
Jul 11, 2023
Effective Age Verification: Going beyond reading a date of birth on an ID
Regulators around the world are recognising that more needs to be done to protect children from harmful content online. From the Age Appropriate Design Code and the Digital Services Act to the upcoming Online Safety Bill and California Age Appropriate Design Code, businesses are being required to have age-appropriate controls in place. But to do this, they need to know the age of those accessing their services. After all, if they don’t know someone’s age, they can’t protect them. This raises some important questions. How should companies verify the ages of their users? How can they ensure age verification is
Articles
Jul 06, 2023
We're officially recertified as a B Corp!
What’s a B Corp? B Corporations (or B Corps) are leaders in the global movement for an inclusive, equitable, and regenerative economy. The ‘B’ in B Corp stands for ‘benefit’. As such, B Corps must continually seek out ways to benefit all people, communities and the planet. B Corps work to transform the way that business is done. Instead of focusing solely on making money, B Corps look to balance profit with purpose. When did it all begin? Our journey to becoming a B Corp started back when our business was formed in 2014. We achieved B Corp
Articles
Jun 29, 2023
Yoti identity verification checks now on Salesforce AppExchange
No matter your company’s size, we’re here to make verifying customers more accessible, easy and secure for you. With this in mind, we’re pleased to now offer our identity verification technology on the Salesforce AppExchange – the leading enterprise marketplace with ready-to-install apps and solutions. It’s a ready-made solution and allows you to quickly and securely verify the identity of your customers. Armed with our ID verification, you can increase automation, fight fraud, reduce risk and stay compliant. Start an identity check and receive the results – all in your Salesforce dashboard. This removes the need to see or store
Press releases
Jun 28, 2023
Britton Management Profile partners with Yoti to streamline pre-employment identity checks
28th June, London, UK – Today, Britton Management Profiles, Canada’s first background screening company, has partnered with digital identity company Yoti to streamline and strengthen pre-employment identity checks. Britton Management has been trusted by global companies for over 48 years. They complete a number of background screening checks on a global level – from references, employment verifications, criminal background checks and identity verification on a global level. Historically, identity checks were completed by physically inspecting identity documents. But during the Covid pandemic, organisations had to pivot and find new ways to verify the identity of candidates. Britton Management has integrated
Articles
Jun 22, 2023
Free Digital ID age checks
With so much of our lives spent online – we can chat to friends, watch our favourite shows, and expand our learning – it’s so important to make sure children are only accessing age-appropriate content. In the UK, the Age Appropriate Design Code (the ‘AADC’, also called the Children’s Code) will soon be complemented by the Online Safety Bill. In the US, California has passed its own version of the AADC which comes into force from 1st July 2024. An increasing number of US regulators are also bringing in legislation which requires social media and adult platforms to verify the
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Articles
May 28, 2024
The importance of transparency for facial age estimation
To protect young people online, businesses need to provide age-appropriate experiences for their users. This could apply to online marketplaces, social media networks, content sharing platforms and gaming sites. But to put the correct measures in place, businesses need to know the ages of their customers. It was previously thought that the only way to confidently establish a user’s age was with an identity document, like a passport or driving licence, or checks to third-party databases such as credit reference agencies or mobile network operators. However, regulators are now recognising facial age estimation as an effective alternative. As with
Articles
May 14, 2024
Making age checks inclusive
In today’s world, we can access a range of goods, services and experiences online. As a result, regulations are being passed across the globe to ensure that young people safely navigate the digital world. From the UK’s Online Safety Act to age verification laws in the US, platforms are being required to check the ages of their users. To do this effectively, the age assurance methods offered must be inclusive and accessible to as many people as possible. Why can’t businesses just use ID documents? Most people tend to think of age assurance as checking a person’s age
Articles
Mar 20, 2024
Say hello to our 2024 B Corp Impact Report
We’re delighted to reach our ninth year of being a B Corp. When Yoti was founded 10 years ago, we knew that we wanted to do business the right way. Because that’s the only way we can truly make the digital world safer for everyone. Our founders knew that in this industry, we were going to come up against some complex ethical questions. Working with identity, personal data and biometrics is a delicate matter. And that’s one of the reasons we became a B Corp – to hold us accountable to all our stakeholders including our people, clients, suppliers, the