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Amba Karsondas

Amba is responsible for all things Social Purpose at Yoti, ensuring that Yoti effectively balances profit with purpose and continually upholds its ethical and moral commitments.

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Understanding Australia's Digital ID Acts

Australia’s Digital ID Acts mark a significant milestone for Digital ID use across the world. Having just received Royal Assent, the Acts aim to provide people with a secure, convenient way to prove their identity online. Here’s some of the key information you need to know.   What are Australia’s new Digital ID Acts? Australia’s Digital ID Acts are made up of two different (but similarly named) pieces of legislation. These are the Digital ID Act 2024 and the Digital ID (Transitional and Consequential Provisions) Act 2024. Together, they are known simply as “the Digital ID Acts”.   Why

7 min read
An image of Robin with accompanying text that reads "Thoughts from our CEO, Robin Tombs, June 2024".

Thoughts from our CEO

In this blog series, our CEO Robin Tombs will be sharing his experience, whilst focusing on major themes, news and issues in the world of identity verification and age assurance. There’s been a lot about facial age estimation this month, with Robin talking about its use by Meta in Australia as well as our facial age estimation demo site. He also chats about Yoti’s NIST assessment and how Digital IDs can be used to combat fraud.   Meta introduces facial age estimation in Australia We’re delighted Meta is rolling out Yoti’s facial age estimation on Facebook, starting in Australia.

6 min read
An image of Dr. Sindhu Joseph, who is smiling at the camera. The accompanying text says "Meet the Guardians: Dr. Sindhu Joseph".

Meet the Guardians: Dr. Sindhu Joseph

At Yoti, our Guardian Council helps us to navigate the complex world of identity. They are an independent board of advisors who act as a moral sounding board for the company. We’ve had a chat with our newest Guardian, Dr. Sindhu Joseph, to find out more about why she chose to be part of Yoti’s Guardian Council.   1) Why did you decide to join Yoti’s Guardian Council? When Yoti reached out to me to join the Guardian Council, I was fascinated by the company’s vision and what Yoti is trying to achieve, particularly from a company-building perspective. Today,

5 min read
An image of a girl looking at her smartphone. Surrounding her are illustrative icons such as a shield which represents privacy and a set of scales representing fairness.

The importance of transparency for facial age estimation

To protect young people online, businesses need to provide age-appropriate experiences for their users. This could apply to online marketplaces, social media networks, content sharing platforms and gaming sites. But to put the correct measures in place, businesses need to know the ages of their customers. It was previously thought that the only way to confidently establish a user’s age was with an identity document, like a passport or driving licence, or checks to third-party databases such as credit reference agencies or mobile network operators. However, regulators are now recognising facial age estimation as an effective alternative. As with

7 min read
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Making age checks inclusive

In today’s world, we can access a range of goods, services and experiences online. As a result, regulations are being passed across the globe to ensure that young people safely navigate the digital world. From the UK’s Online Safety Act to age verification laws in the US, platforms are being required to check the ages of their users. To do this effectively, the age assurance methods offered must be inclusive and accessible to as many people as possible.   Why can’t businesses just use ID documents? Most people tend to think of age assurance as checking a person’s age

8 min read
An image of a woman looking at a computer screen.

Preparing for the EU’s new AI Act

Artificial intelligence (AI) is changing our world at a speed that, just a decade ago, we never could’ve anticipated. As AI finds its way into our everyday lives, regulators are racing to catch up with its development. In response, last month, the EU voted to bring in the Artificial Intelligence Act, also known as the AI Act. The Act is expected to enter into force in May or June 2024. This blog looks at what the legislation means for businesses and how they can comply.   Why is there an AI Act? In recent years, it seems as though AI

7 min read