Yoti
Articles
Aug 03, 2023
Effective facial age estimation: a privacy-preserving approach to age assurance
For platforms to deliver age-appropriate content, they need to know the age of their users. Age estimation technology can provide an inclusive and accessible solution. It’s possible to estimate a person’s age from a number of features, including their voice, face, palm or fingerprints. Some age estimation methods are very accurate. Others collect little or even no personal data. But very few can do both. When done to a high standard, effective facial age estimation can offer a high level of privacy and a high level of assurance. Age estimation in the real world Consider the following situation: a
Articles
Jul 11, 2023
Effective Age Verification: Going beyond reading a date of birth on an ID
Regulators around the world are recognising that more needs to be done to protect children from harmful content online. From the Age Appropriate Design Code and the Digital Services Act to the Online Safety Act and California Age Appropriate Design Code, businesses are being required to have age-appropriate controls in place. But to do this, they need to know the age of those accessing their services. After all, if they don’t know someone’s age, they can’t protect them. This raises some important questions. How should companies verify the ages of their users? How can they ensure age verification is
Articles
Jul 06, 2023
We're officially recertified as a B Corp!
What’s a B Corp? B Corporations (or B Corps) are leaders in the global movement for an inclusive, equitable, and regenerative economy. The ‘B’ in B Corp stands for ‘benefit’. As such, B Corps must continually seek out ways to benefit all people, communities and the planet. B Corps work to transform the way that business is done. Instead of focusing solely on making money, B Corps look to balance profit with purpose. When did it all begin? Our journey to becoming a B Corp started back when our business was formed in 2014. We achieved B Corp
Articles
Apr 20, 2023
Meet the Guardians: Jerry Michalski
We are thrilled to welcome Jerry Michalski on board as a member of Yoti’s Guardian Council. Introducing Jerry Michalski Jerry Michalski (ma-CALL-ski) is the founder of Open Global Mind, a project to help humans make better decisions together, and Rel8, a project to crowdsource a shared memory to serve that same purpose. He is also an expert on trust. Jerry was on the front lines of the tech revolution for a dozen years as a tech-industry trends analyst during the dot-com boom, as Managing Editor of Esther Dyson’s newsletter Release 1.0. He also advised corporate advanced-technology groups on whether
Articles
Feb 24, 2023
Global retail report: Exploring how facial age estimation improves the self-checkout
Nearly four years ago we integrated our facial age estimation technology into retail self-checkouts. Since then, it has been trialled by retailers in the US and Estonia, with further pilots taking place in Germany, Poland and Czech Republic. And last year UK supermarkets – including Asda, Morrisons, Tesco and Co-op – tested the technology as part of a Home Office regulatory sandbox. The aim of the sandbox was to trial digital age verification for the sale of alcohol under the UK Licensing Act (2003). Detailed reports from the Home Office and the supermarkets who participated in the sandbox are due
Articles
Jan 26, 2023
Myth busting Digital ID
There’s no denying we’ve moved most of our lives online, and the majority of the time, our phones are the instant portal we use to get us there. They’ve become our personal shoppers, our social life planners and documenters, our music, films and books all in one. With everything already in the palm of our digital hand, it makes sense that the way we prove our age and identity should be too. A Digital ID is your ID on your phone, replacing physical documents with a smarter, instant way of proving who you are. We think it’s the future but