Articles

Woman wondering about the facts and myths of Digital Identity

Myth busting Digital ID

There’s no denying we’ve moved most of our lives online, and the majority of the time, our phones are the instant portal we use to get us there. They’ve become our personal shoppers, our social life planners and documenters, our music, films and books all in one. With everything already in the palm of our digital hand, it makes sense that the way we prove our age and identity should be too. A Digital ID is your ID on your phone, replacing physical documents with a smarter, instant way of proving who you are. We think it’s the future but

6 min read
People with their estimated ages

On Facial Age Estimation, improvements and updates

We continue to invest in improving the accuracy of our world-leading facial age estimation and we will soon be releasing a new ‘Jan 2023’ model with improved accuracy across all skin tones and gender for those aged 6-70. At Yoti we constantly strive to improve all our services given our commitment to tech for good, and given the growing market importance of these services and increasing regulatory engagement. For example, coming soon we’ll be introducing multiple, concurrent age estimation models, which will help improve accuracy even further, whilst still completing a check within seconds.  We will also continue to update

3 min read
Woman using Yoti's age estimation solution at the self checkout in a supermarket

Yoti digital age verification trialled at supermarkets

Last year, UK supermarkets – including Asda, Morrisons and The Co-op – trialled our digital age verification at self-checkouts in a scheme run by the Home Office. During the trial, shoppers in participating stores could try two new ways to prove their age: Facial age estimation technology: shoppers purchasing alcohol looked at a camera on the self checkout and age estimation technology estimated their age. A privacy-preserving solution, it didn’t require any personal details or ID documents, and all images were instantly deleted once someone received their estimated age. If the system detected they looked younger than the set

4 min read
Yoti in 2022

A look back on 2022

In a year where life feels like it’s in full flow again, so does Yoti! We continue to be the most downloaded Digital ID in the world, but that’s just half the story of our 2022.  We’ve been busy teaming up with some of the world’s biggest social media platforms, got ourselves accepted in cinemas across the UK, and became the first certified digital identity service provider under the UK Digital Identity & Attributes Trust Framework for Right to Work, Right to Rent and criminal records checks. That and much more! Here’s a look back on what’s been going on

7 min read
Child looking at phone

Privacy-preserving facial age estimation

As a parent, one wants young people to thrive and access the best of the online world. But the ease with which very young people can stumble across or access restricted, inappropriate or explicit content concerns me greatly.  In my role as Chief Regulatory and Policy Officer, I engage with regulators, businesses, politicians, charities and parents every day. I hear and read stories of young people who have been negatively impacted by what they have seen and experienced online; and see that whilst for many there are positive experiences, it is the vulnerable who are the hardest hit. It’s time

4 min read
Mother and daughter having fun with laptop at home

How the Safety Tech industry is creating a safer internet

With an ever-growing need to protect people online, we’re proud to be working with the Safety Tech industry. We’ve taken a look at just how this industry is going about such important, sensitive work online.    What is the Safety Tech industry? It provides innovative technology to protect people online, collaborating with organisations in this sector that share a commitment to improving online safety.  Safety Tech providers develop technology and solutions to create safer experiences and combat harmful content, contact or conduct. Whether it’s verifying the age of users, providing parental consent for when children are online, or advising and

4 min read