Business
Articles
Dec 14, 2022
Privacy-preserving facial age estimation
As a parent, one wants young people to thrive and access the best of the online world. But the ease with which very young people can stumble across or access restricted, inappropriate or explicit content concerns me greatly. In my role as Chief Regulatory and Policy Officer, I engage with regulators, businesses, politicians, charities and parents every day. I hear and read stories of young people who have been negatively impacted by what they have seen and experienced online; and see that whilst for many there are positive experiences, it is the vulnerable who are the hardest hit. It’s time
Case studies
Dec 11, 2022
How Yubo became the first major social media platform to age-verify 100% of its users
“Yubo’s rapid, full-scale deployment of sophisticated age-verification technology with Yoti is just the latest evidence of its unwavering commitment to online safety innovation.” Annie Mullins OBE Yubo Independent Safety Advisor Yubo is a live social discovery app making it easy for Gen Z to expand their social circles and hang out online with new friends from around the world. We helped them: Age-verify all users during the onboarding process. Limit interaction between teens and adults. Detect bots and fake profiles. Solution: Facial Age Estimation Industry: Social media Read the case study
Articles
Nov 28, 2022
How Yoti can help you provide age appropriate experiences online
Online service providers are increasingly being called upon to provide age appropriate experiences online for their younger users. To do so effectively, service providers need to know the age of their users to make sure they’re providing the right experiences. Why are age appropriate experiences important? The ICO’s Children’s Code, originating in the UK, is driving a global movement to ensure children are able to enjoy online interaction ‘age appropriately’. A growing number of countries around the world are already reviewing legislation for a range of age restricted goods and services, particularly age assurance for online services.
Case studies
Nov 11, 2022
How one of the world’s biggest cinemas is modernising age checks with Digital ID
“The issue of proving age is getting increasingly challenging. The introduction of digital ID is a trusted and robust way of checking ID and will support our staff, who are often on the frontline of any resulting customer frustration.” Kelly Drew Operations Director, Cineworld Cineworld is a leading UK multiplex cinema chain. We helped them: Give their customers a free, reusable Digital ID they can use to prove their age to see any film. Reduce aggression towards staff. Protect the privacy of their customers with a proof of age card that just says if they’re over
Articles
Sep 07, 2022
Why it's time to embrace digital right to work checks
The last few years gave employers a taste of how onboarding new starters remotely can speed up their hiring. At the start of the pandemic, the Home Office amended the guidance on right to work checks, allowing them to be performed via a video call. The temporary adjustment came after employers couldn’t physically check a candidate’s ID document to prove they could work in the UK. This workaround became incredibly popular, with HR and recruitment teams noticing increased efficiency, people getting into jobs faster and reduced recruitment times. After heavy lobbying from the recruitment industry and employers, the Home Office
Articles
Jun 24, 2022
Helping Instagram provide new ways to verify age
Anyone who tries to edit their date of birth on Instagram from under the age of 18 to 18 or over is asked to verify their age. They can either upload their ID (which is powered by Meta) or use Yoti’s facial age estimation technology. This was first introduced in the US and has since expanded to the UK, Europe, Brazil, India, Mexico, Canada, South Korea, Australia, and Japan. Meta’s approach to age verification In 2019, Instagram began asking people to provide their age when signing up for the platform. Since then, they’ve continued to ask people for their
