Rachael Trotman Profile Picture

Rachael Trotman

Our communications manager for all things press and news.

Free digital ID age checks poster with two smartphones showing two methods of age checks: Age estimation and Digital ID verified "age over" attributes

Free Digital ID age checks

With so much of our lives spent online – we can chat to friends, watch our favourite shows, and expand our learning – it’s so important to make sure children are only accessing age-appropriate content.  In the UK, the Age Appropriate Design Code (the ‘AADC’, also called the Children’s Code) sits alongside the Online Safety Act. In the US, California has passed its own version of the AADC which comes into force from 1st July 2024. An increasing number of US regulators are also bringing in legislation which requires social media and adult platforms to verify the age of users.

6 min read
Yoti and Lloyds banking group logo lockup

Lloyds Banking Group invests £10 million in digital identity company Yoti

Investment will be used to develop innovative technology that protects customers’ identities and personal data online Lloyds Banking Group will support Yoti in developing a new, reusable digital identity proposition that will help combat the growing risks of identity fraud   Lloyds Banking Group has invested £10 million in digital identity company Yoti, an investment which supports the development of innovative technology to keep people safe online, tackle the ever-growing risks of identity fraud, and give people more control over their personal data. Yoti offer a range of digital identity solutions that make it simple for people and businesses

5 min read
Woman scanning face with the iBeta ISO 30107-3 compliant MyFace software by Yoti

Yoti achieves iBeta NIST Level 2 for proprietary passive liveness technology, MyFace

MyFace has been awarded iBeta NIST Level 2 with 100% attack detection rate Yoti’s passive liveness technology can be used to strengthen age checks, prevent account takeover and protect against identity fraud MyFace white paper outlines performance and bias 2nd March 2023, London, UK – Digital identity company Yoti has announced its proprietary passive liveness technology, MyFace, is now compliant with iBeta ISO PAD Level 2. The technology achieved a 100% attack detection rate. MyFace verifies that a user is a real person, and not a presentation attack such as a printed or digital photo, video or mask –

5 min read
Preview of the global retail report entitled "Exploring how facial age estimation improves the self checkout experience"

Global retail report: Exploring how facial age estimation improves the self-checkout

Nearly four years ago we integrated our facial age estimation technology into retail self-checkouts. Since then, it has been trialled by retailers in the US and Estonia, with further pilots taking place in Germany, Poland and Czech Republic. And last year UK supermarkets – including Asda, Morrisons, Tesco and Co-op – tested the technology as part of a Home Office regulatory sandbox. The aim of the sandbox was to trial digital age verification for the sale of alcohol under the UK Licensing Act (2003).  Detailed reports from the Home Office and the supermarkets who participated in the sandbox are due

3 min read
Laptop showing a woman's face on screen to perform face authentication within the Yoti Sign platform

Yoti launches eSign with Selfie

Digital identity company Yoti has launched eSign with Selfie, a new feature in their digital signing platform. In an industry first, Yoti is the first company to integrate selfie verification directly into the signing process. This new feature allows individuals to confirm their identity with a selfie before signing a document. This reduces the risk of impersonation and fraud, and provides transparency and confidence that the correct person has signed the document. The recipient captures a selfie and signs the document in one simple flow: Signer takes a selfie. The image is analysed by our passive liveness technology, Yoti MyFace®.

3 min read
Yoti in 2022

A look back on 2022

In a year where life feels like it’s in full flow again, so does Yoti! We continue to be the most downloaded Digital ID in the world, but that’s just half the story of our 2022.  We’ve been busy teaming up with some of the world’s biggest social media platforms, got ourselves accepted in cinemas across the UK, and became the first certified digital identity service provider under the UK Digital Identity & Attributes Trust Framework for Right to Work, Right to Rent and criminal records checks. That and much more! Here’s a look back on what’s been going on

7 min read