Yoti – who we are and what we do

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In a world where trust is increasingly important, proving identity and age has become a complex and often intrusive process, leaving people vulnerable to fraud and data misuse. At the same time, businesses face growing challenges in verifying customers securely while complying with regulations and protecting privacy.

We founded Yoti in 2014 to give people and businesses secure, privacy-focused age and identity solutions. This began with the Yoti app, a free Digital ID people can use to prove who they are, access services, and connect with confidence. 

Over the past 10+ years, we have continued to develop innovative technology. From AI-driven facial age estimation to biometric security and reusable Digital IDs, we’re continuously innovating to stay ahead of emerging threats and make verification seamless and secure. 

Today, our technology is trusted by businesses worldwide, helping millions of people verify their identity and age with ease. We’re proud to be tackling global challenges like creating age-appropriate experiences, reducing fraud, stopping deepfakes, and empowering people with more control over their data. 

We believe identity solutions should work for everyone. We’re guided by a strong ethical framework and a clear social purpose strategy to ensure that our technology not only meets the highest security standards but also respects the rights and privacy of every user. At Yoti, we’re not just shaping the future of digital identity – we’re making it safer and more trustworthy for all.