Social purpose isn't an add-on
It’s at the heart of everything we do.
The right to an identity
Without an identity, we’re at risk of being invisible. But with an identity, we can access resources and unlock a whole range of opportunities.
One of our key ethical principles is to “make Yoti available to anyone”. Everything we do drives us towards becoming the world’s trusted identity platform.
Our social purpose priorities
Keep individuals safe from fraud
Digital IDs are a convenient and privacy-friendly way for people to prove who they are. Users can share specific details instead of showing a full identity document, giving them greater control over their personal data.
Yoti’s automated technology, supported by a team of security experts, detects digital forgeries and ensures only genuine users can create a Digital ID.
Protect children
Facial age estimation is an inclusive, accessible and privacy preserving solution. It can help platforms to deliver age-appropriate content, good and services.
Yoti can enhance parental consent by verifying the identity of parents or guardians who are granting their children permission to use certain online features.
We’re helping young people to report and remove indecent images by working with Childline and the Internet Watch Foundation.
Enable privacy, anonymity and personal data ownership
For us, privacy is key. Only the user can access and consent to sharing their personal data. We encourage organisations to only ask users for the details they need for verification purposes.
Yoti cannot access the data stored on its own database, so individuals’ data cannot be mined or sold to third parties.
Increase inclusion
Facial age estimation can help people prove their age without using identity documents.
People should have a choice of how they prove their identity. With the Post Office and Lloyds Banking Group, we offer the UK’s most inclusive and accessible identity solutions.
Offline alternatives should always be available. That’s why we offer in-person verification via more than 11,000 Post Office branches.
Pushing for wider change
To truly make a difference in the online safety community, we know that we need to push for change beyond our own products.
Our team presents at forums, are part of wider groups and engage in industry projects.
Making our solutions inclusive
Charities
We’re committed to helping charities. That’s why we provide our solutions to eligible charities at a discounted rate.
Our Digital Identity Toolkit
Most digital identity resources are lengthy technical reports that are hard for developers, non-profits, journalists or members of society to unpick. Our easy-to-use Toolkit aims to demystify digital identity.
Global use
We accept over 5,500 documents from over 215 countries and territories. Our Identity Verification solution is available in 19 languages and our app is available in 6 languages.
Accessibility
Our Identity Verification solution has achieved Web Content Accessibility Guidelines (WCAG) 2.2 Level A and Level AA for accessibility. But we know that we still have a long way to go and are always looking to improve the accessibility of our products.
